As we are going through an unprecedented situation today, forcing us to totally rethink our way of working, the question of onboarding new employees arises. How to welcome new employees when the company has chosen to introduce remote working for its employees in order to limit the spread of COVID 19? What process should be followed? Which digital tools should be used?<\/p>\n\n
Did you know thatone in five people consider leaving the company on their first day of employment<\/strong>? (Source : Deloitte 2017)<\/p>\n\n More than a third of permanent contracts are terminated before one year. What a staggering cost<\/strong> for companies! (Source : DARES) At a minimum, this represents \u20ac40,000 per failed recruitment (between the costs of integration, training, loss of productivity and the cost of new recruitment) (Source: Ouest France).<\/p>\n\n As we are going through an unprecedented situation today, forcing us to totally rethink our way of working<\/strong>, the question of onboarding new employees arises.<\/p>\n\n How to welcome new employees when the company has chosen to introduce remote working for its employees to limit the spread of COVID 19? What process should be followed? Which digital tools should be used?<\/em><\/p>\n\n As we are all kept at a distance<\/strong> from each other, the human element becomes the main challenge for companies.<\/p>\n\n The company needs new ways to welcome and integrate new recruits when they work remotely. It is necessary to define a clear onboarding process.<\/strong><\/p>\n\n The video format<\/strong> is a prime medium to support this integration strategy. People, both in their private lives and at work, are consuming more and more video.<\/p>\n\n People’s attention<\/strong> spans are falling. This is particularly true for young people belonging to generations Y and Z – born after 1981.<\/p>\n\n While previous generations used to read articles, they find almost all their answers in videos.<\/p>\n\n And facing this proliferation of video content, individuals are expressing a new need: the personalisation of it.<\/strong><\/p>\n\n Gone are the days when it was enough to send an email with the first and last name of the prospect\/customer, the need for personalisation<\/strong> goes much further! This is true in the private sphere when everyone is courted by a brand, but it is also true in the working world when an employer decides to communicate with his employees.<\/p>\n\n Companies have realised that personalised video is a great opportunity<\/strong>to communicate effectively<\/strong> with their employees, build loyalty<\/strong> and differentiate themselves<\/strong> from competitors.<\/p>\n\n When it comes to onboarding<\/strong>, the issues<\/strong> are clear:<\/p>\n\n Furthermore, in the context of remote onboarding<\/strong> of a large number of employees several weeks apart, sending a personalised video can save time<\/strong> for human resources representatives. They no longer have to repeatedly hold a virtual meeting to present the administrative process for new hires. Instead, they can rely on personalised videos<\/strong> sent to each new employee that will effectively communicate all the administrative information<\/strong> needed for onboarding.<\/p>\n\n Thanks to this time saving, the HR representatives and the employer will be able to free up time and plan a virtual meeting to warmly welcome the new recruits separately. This one-on-one time will be more qualitative<\/strong>, once the administrative procedures related to onboarding have been settled.<\/p>\n\n The first day of a new employee’s employment often means a lot of information.<\/strong> Rather than sending the same standardised email to all new employees, a personalised video can present all the practical and administrative information in a fun way.<\/strong><\/p>\n\n Make a short one-minute personalised video<\/strong> to integrate your new employees. This video could contain the following variables:<\/strong><\/p>\n\n To ensure that your organisation’s employee experience is positive, it is important to have a strategy in place to measure<\/strong>it.<\/p>\n\n Give your employees a say:<\/strong> how did they find their welcome? How do they find the communications they receive? What are their expectations? Why do they decide to leave the company?<\/em><\/p>\n\n It is key to be able to sound out employees<\/strong>, as you would a customer, on their perception of their experience in the company: what they expect, what they experience, what they feel. This listening to employees must be done in a fluid and agile way and must be adapted to the triple objective:<\/p>\n\n The personalised video<\/strong> makes it possible to survey the employee. Indeed, at the end of the video, it is easy to insert a short questionnaire of 2-3 questions, which the employee can answer directly, thus improving the remote customer onboarding strategy.<\/p>\n","protected":false},"featured_media":1105,"template":"","class_list":["post-1974","blog","type-blog","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nPersonalised video for remote onboarding<\/h2>\n\n
Example of a personalised video script<\/h2>\n\n
Collect feedback to measure your employee experience<\/h2>\n\n