{"id":1885,"date":"2022-03-24T08:10:26","date_gmt":"2022-03-24T08:10:26","guid":{"rendered":"https:\/\/vidata.io\/projects\/afnor-case-or-how-to-increase-sales-of-professional-training\/"},"modified":"2022-04-12T10:24:59","modified_gmt":"2022-04-12T10:24:59","slug":"afnor-case-or-how-to-increase-sales-of-professional-training","status":"publish","type":"projects","link":"https:\/\/vidata.io\/en\/projects\/afnor-case-or-how-to-increase-sales-of-professional-training\/","title":{"rendered":"Afnor case, or how to increase sales of professional training"},"content":{"rendered":"\n<p><strong>Afnor Comp\u00e9tences, one of the world&#8217;s leading training providers, increases the number of people enrolled in professional training courses, thanks to personalised videos.<\/strong><\/p>\n\n\n\n<p>Afnor Comp\u00e9tence had a double challenge: to inform individuals (employees, self-employed, job seekers) of the existence of the CPF mobile application, and to explain to them that AFNOR Comp\u00e9tences training can be directly &#8220;purchased&#8221; from this mobile application.<\/p>\n\n\n\n<p>A private individual receives an email with a personalised video. At the end of the video, they click on the CTA &#8220;Let\u2019s train with AFNOR Comp\u00e9tences&#8221; which sends them to the bottom of the Landing Page where the 85 AFNOR training courses are listed. They then click on one of the training courses to access one of the product pages (description, amount, etc.) from which they can request a quote, register (via the dedicated site), etc.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"featured_media":858,"template":"","categories":[24],"class_list":["post-1885","projects","type-projects","status-publish","has-post-thumbnail","hentry","category-acquisition-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.8 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Afnor case, or how to increase sales of professional training - Vidata<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vidata.io\/en\/projects\/afnor-case-or-how-to-increase-sales-of-professional-training\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Afnor case, or how to increase sales of professional training\" \/>\n<meta property=\"og:description\" content=\"Afnor Comp\u00e9tences, one of the world&#8217;s leading training providers, increases the number of people enrolled in professional training courses, thanks to personalised videos. Afnor Comp\u00e9tence had a double challenge: to inform individuals (employees, self-employed, job seekers) of the existence of the CPF mobile application, and to explain to them that AFNOR Comp\u00e9tences training can be [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vidata.io\/en\/projects\/afnor-case-or-how-to-increase-sales-of-professional-training\/\" \/>\n<meta property=\"og:site_name\" content=\"Vidata\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/fr-fr.facebook.com\/MySuperSouvenir\/\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-12T10:24:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vidata.io\/wp-content\/uploads\/2021\/11\/Photo-cas-client-AFNOR.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@vidata_io\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/vidata.io\\\/en\\\/projects\\\/afnor-case-or-how-to-increase-sales-of-professional-training\\\/\",\"url\":\"https:\\\/\\\/vidata.io\\\/en\\\/projects\\\/afnor-case-or-how-to-increase-sales-of-professional-training\\\/\",\"name\":\"Afnor case, or how to increase sales of professional training - 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