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[GUIDE] – How to successfully implement a sustainable and effective Customer Engagement strategy?

According to a Constellation Research study, companies that have improved their customer engagement approach have increased their sales by 22% (cross-channel sales)

Today, implementing a sustainableand effective Customer Engagement strategy is necessary to ensure customer satisfaction and loyalty.

Several levers and digital tools exist to help you implement a successful Customer Engagement strategy!

Get inspired by the Customer Engagement strategies of Groupama Loire Bretagne, CNP Assurances and Sofinco!

In this guide :

  • Why is customer engagement a key marketing lever?
  • What are the 3 levers to create engagement with your customers?
  • What digital tools will drive customer engagement in 2020?
  • What KPIs should be monitored to measure your customers’ engagement?
  • Find out how Groupama Loire Bretagne, CNP Assurances and Sofincohave succeeded in achieving their objectives thanks to the personalised video
Par :
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Pauline Dahirellinkedin
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How to successfully implement a sustainable and effective Customer Engagement strategy?

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