Carrefour Banque & Assurance case study, or how to launch a new loyalty programme… and boost transformation!

Thanks to the push email accompanied by the personalised video, Carrefour Banque & Assurance explains to its customers how the new Pass W’in programme works and how to activate it.

Thanks to this personalised video marketing campaign, Carrefour Banque et Assurance has increased online activation on the online space and the mobile application of the new loyalty programme.