First Stop case, or how to turn online quotes into sales, thanks to personalised videos.

With push emails to a personalised video, First Stop turns online quotes into sales.

The mix of e-mailing and personalised video boosts the conversion of prospects into customers. Prospects have requested a quote online to have their vehicle serviced. When the quote is unsuccessful, First Stop uses the emailing channel combined with the personalised video to encourage prospects to come into the shop, and thus convert their quote into a sale.