Vidata offers a very effective solution for communicating with our customers. The results are impressive on all levels: customers are very satisfied with the attention they receive and we have improved the cost effectiveness of our communication.
Vidata has enabled us to significantly enhance the performance of the Sosh sponsorship by improving customer engagement. The personalised video device has improved the effectiveness of our communication.
Personalisation is a real added value, which allows the user to have the impression that the agency is going to give them a customised response directly. This is where the direct benefit in terms of conversion and turnover of the video comes from.
The Vidata solution has enabled us to effectively promote the various digital channels available to our customers, to enhance the value of the customer area and the services offered to them and finally to communicate on our self-care strategy.
We wanted to remind the customer of the offer they had, while reassuring them of their choices, in order to increase trust and commitment towards the brand. We also wanted to encourage customers to download the AXA Bank application. The personalised video solution enabled us to meet these challenges. We had very responsive teams and an intuitive platform.